Introduction
Two firms. One shared ambition: helping organisations turn sustainability ambitions into credible strategy and powerful communication.
Organisations committed to sustainability face significant challenges. Regulations are shifting, stakeholder expectations are growing, and sustainability is becoming increasingly intertwined with strategy, operations and communication. Companies must not only meet new reporting requirements, but also demonstrate how sustainability genuinely contributes to value creation.
Against this backdrop, CF Report and The Overview Effect are joining forces. Two mission-driven firms that complement each other and support organisations in realising their sustainability ambitions — from strategy to communication.
Together, they offer an integrated approach:
- to reporting, stakeholder communication and positioning.
- from vision and strategy,
- to implementation and performance management,
From strategy to a credible narrative
The Overview Effect helps organisations embed sustainability structurally into policy, processes and decision-making. From CSRD approaches, B Corp certifications and climate transition plans to supplier and employee engagement, the firm supports organisations with strategic insight and pragmatic implementation.
The approach goes beyond compliance alone. Where many sustainability consultancies primarily focus on reporting and regulation, The Overview Effect treats sustainability as an organisation-wide transformation. Strategy, data, behavioural change, impact and culture are considered as an interconnected whole. This creates momentum within organisations and makes sustainability part of how decisions are made and value is created.
We work with a team of experienced, pragmatic sustainability professionals who can deploy expertise quickly on an interim or project basis.
CF Report is the market leader in the Netherlands in impact and integrated reporting. The firm helps organisations communicate their sustainability efforts clearly and credibly to investors, clients, employees and other stakeholders. With a team of strategists, writers, designers and digital experts, CF Report translates complex information into clear and trustworthy communication.
“Stop the Clock and the scaling back of CSRD make one thing clear: sustainability ambitions don’t end with a ticking-the-box directive — they begin with embracing and leveraging shared value, both economic and societal value creation. Where ESG was once an article of faith, we now see the advantage through which future value is created: market advantage, respectful employment and supply chain responsibility. Bringing that combination together — with demonstrable added value — in reporting, and making it accessible to different stakeholders, is the biggest challenge.”
— Felix Janssens, Strategy Director, CF Report
For organisations that want to go beyond a checkbox
The partnership is aimed at organisations that don’t just want to tick a sustainability box, but actually want to deliver on it. Companies that want to translate strategy into concrete action and a credible narrative.
From ‘licence to operate’ to ‘licence to grow’ — that’s the approach.
By joining forces, the result is an integrated advisory team with short lines and strong alignment between strategy, execution and communication.
“We’ve been working with various organisations on the same challenges for years. By partnering with CF Report, we make it more streamlined, faster and stronger in substance for our clients.”
— Lena Hülsmann, Partner, The Overview Effect
A natural partnership
Both firms share the same values — personal, optimistic, entrepreneurial, and pragmatic — and are literally based just around the corner from each other in Amsterdam. That makes collaboration direct and efficient.
CF Report connects strategy and narrative for stakeholders. The Overview Effect provides the overview needed to stay on course in the complexity of sustainability.
