About
The Overview Effect.

Our story.

The Overview Effect was founded by a mix of freelance sustainability consultants and seasoned ESG veterans who have successfully built a sustainability consultancy before. Together, they realized three things:

1. The need for more pragmatic support: there is an untapped demand from companies that need to start with sustainability but want more pragmatism in their approach.
2. A shift in professional priorities: Professionals want more freedom and flexibility, fairness, and work on things that matter.
3. The importance of creating a sense of belonging: People crave a sense of community, especially when working in sustainability, where you are often swimming against the current and can never do enough.

By launching The Overview Effect, we aim to mobilize the best sustainability professionals out there and empower them to have a greater impact while increasing their freedom and happiness. Because we believe happy people deliver excellent work.

 

Our name.

Our name is inspired by the phenomenon astronauts report while viewing Earth from space. Seeing our planet from orbit, they suddenly realize the beauty, fragility, and worthiness of protecting our planet. It is characterized as a cognitive shift that sparks a profound appreciation of the Earth and a connection to the people on it. This awareness drives us to help companies shape their sustainable future.

It is also reflected in the work we do. The ESG alphabet soup is real, and companies often can’t see the forest for the trees while they are required to meet increasing sustainability demands from a variety of stakeholders. Often, there are scattered initiatives of varying maturity, but an integrated strategy or the data to support it are missing. We create an overview for a positive effect.

 

Our mission.

We aim to transform our economy by partnering with ambitious companies of all shapes and sizes, one impactful project at a time. Fueled by values yet guided by a pragmatic approach, we are more than just another ESG consultancy. We strive for real, meaningful change, driven by experts who truly understand the stakes. Moving from business-as-usual to business-as-the-world-needs.

Our core values.

Our core values guide our actions, decisions, and the way we conduct business. They shape our culture and help us stay true to our mission while engaging with our clients and community.

 

 

Join the mission

Personal

A sense of community lies at the heart of founding The Overview Effect. We value individuality and unique contributions, fostering an environment where everyone can be their true selves.

Mission-driven

Our work is fueled by a clear purpose: to drive sustainable change. Every project and partnership is aligned with our mission to create a positive impact on the environment and society.

Optimistic

We believe in the power of positivity. Facing global challenges, we see optimism as a moral obligation and hope for others to share in this hopeful outlook.

Entrepreneurial

Entrepreneurship is at the heart of what we do. We encourage taking initiative, thinking creatively, and acting boldly to make ideas a reality. This spirit drives our pursuit of a better future.

Down-to-earth

We’re practical and straightforward. In a world filled with complexity, we aim to bring simplicity and clarity. Our down-to-earth approach ensures that sustainability is accessible and actionable for everyone.

Fun

We believe that work should be enjoyable and that humor is the perfect antidote when the challenges of the sustainable transition weigh you down.

Meet the team.

 

Olivier
Olivier

Co-founder

Pascal
Pascal

Sustainability, Innovation & Digital Consultant

Mark
Mark

Junior Sustainability Consultant

Lena
Lena

Co-founder

Jessica
Jessica

Venture Partner & Data Strategy Expert

Koen
Koen

Co-founder

Jip
Jip

Senior Sustainability & CSRD Consultant

Anouk
Anouk

Sustainability Consultant

Janne
Janne

Sustainability & ESG Consultant

Koen
Koen

Co-founder

About Koen

After years of working as a freelancer within a collective, Koen seized the opportunity to help build The Overview Effect.

His journey toward sustainability has not been linear. Initially uncertain of his direction, he completed a master’s in Business & IT at the Erasmus University. While his peers joined strategy consultancies and tech giants, Koen felt compelled to seek deeper meaning. His concern about climate change – ironically sparked by extensive travels – led him to start his career in the energy transition sector. Over the decade, his focus has broadened to the broad field sustainability is today. At The Overview Effect, Koen’s mission is to mobilize and empower top sustainability professionals for more impact.

Get to know Koen better: read his interview on co-founding The Overview Effect!

Let's connect!

Lena
Lena

Co-founder

About Lena

As a co-founder of The Overview Effect, Lena is committed to creating a workplace where joy, idealism, and optimism are at the heart of driving sustainable change.

With ten years in the field, including founding roles and consulting, Lena advocates for a business model that prioritizes the planet and people over profit. She champions a collaborative approach, encouraging us to rethink competition, assess our real needs, and foster generosity among colleagues to achieve collective success.

Get to know Lena better: read her interview on co-founding The Overview Effect!

Let's connect!

Olivier
Olivier

Co-founder

About Olivier

Originally from Switzerland, Olivier now calls the Netherlands home, attracted by its innovative approach to sustainability.

As a co-founder of The Overview Effect, he excels in developing sustainable strategies and calculating carbon footprints, leveraging over eight years of experience in sustainability consulting and ESG software implementation. Olivier’s passion for sustainability was sparked early on by his family’s involvement in car sharing and fair trade during the early ’90s. He now leads The Overview Effect’s Young Professionals program, empowering the next generation to drive impactful change.

Get to know Olivier better: read his interview on co-founding The Overview Effect!

Let's connect!

Jessica
Jessica

Venture Partner & Data Strategy Expert

About Jessica

Jessica Boekhoudt RA is the founder of Data For Better, a consultancy powered by The Overview Effect, bridging financial performance with sustainable impact. With a background at a Big Four accounting firm, Jessica brings extensive expertise in finance and sustainability assurance, supporting companies in compliance and readiness.

Through her collaboration with The Overview Effect, Jessica helps businesses align financial reporting with sustainability goals and navigate assurance complexities. As a lecturer at Erasmus University, she equips professionals to leverage sustainability data for impactful, responsible decisions, amplifying The Overview Effect’s mission of driving data-driven solutions for a sustainable future.

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Jip
Jip

Senior Sustainability & CSRD Consultant

About Jip

With a talent for bringing clarity to complexity, Jip has a gift for translating sustainability ambitions into actionable strategies. Her work spans CO2 calculations at ANWB Retail to Net Positive initiatives at the Johan Cruijff ArenA, always driven by her belief in collaboration for lasting change.

As a certified B-Leader, Jip is passionate about using business as a force for good. Outside work, she’s happiest outdoors or hosting cozy game nights. At The Overview Effect, Jip combines her structured, enthusiastic approach with her passion for nature to make sustainability tangible.

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Pascal
Pascal

Sustainability, Innovation & Digital Consultant

About Pascal

Driven by a passion for aligning innovation with impact, Pascal’s experience spans continents and industries. As Global Director of Innovation & Sustainability at SHV, he spearheaded transformative projects in Europe and Latin America.

Known for his collaborative spirit and expertise in ESG and digital transformation, Pascal brings bold ideas to life. Now at The Overview Effect, he focuses on empowering businesses to embrace sustainable practices through people-focused digital transformation. For Pascal, every project is an opportunity to make a meaningful difference.

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Mark
Mark

Junior Sustainability Consultant

About Mark

Motivated by the urgency of climate action, Mark combines a sharp analytical mind with enthusiasm, positivity and a passion for creating meaningful impact.

During his master’s in Global Business & Sustainability at Erasmus University, he wrote his thesis on the CSRD adoption of Dutch Financial Institutions and gained hands-on experience in ESG reporting during an internship at ABN AMRO. As an account manager at AIESEC, he honed his skills in problem-solving, building strong client relationships and fostering collaboration. Beyond his professional pursuits, Mark is a sports enthusiast who enjoys football, calisthenics and running, and he is also interested in foreign languages. 

Now part of The Overview Effect’s Young Development Program, Mark is eager to support organizations in reducing their environmental footprint and embracing sustainable transformation.

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Anouk
Anouk

Sustainability Consultant

About Anouk

Anouk’s journey in sustainability has taken her from working in non-for-profit to helping businesses as a sustainability consultant. Both experiences allowed her to gain significant knowledge on human rights and sustainable supply chains. With five years of experience, she developed, among others, the Double Materiality Assessment method for Forvis Mazars, supporting clients across diverse sectors like NGOs, FMCG, and pharmaceuticals.

Her passion for sustainability was ignited during her board year at AIESEC and master’s in Global Business and Sustainability, complemented by research with UN Global Compact. Outside work, Anouk thrives on creativity and staying active—whether surfing, yoga, or gardening.

Let's connect!

Janne
Janne

Sustainability & ESG Consultant

About Janne

Fueled by a passion for climate justice, Janne combines analytical expertise with a social and optimistic approach to driving sustainable change. In her work, she empowers organizations to develop impactful ESG strategies, achieve CSRD compliance, and translate data into meaningful action—for example through CO₂ analysis or by working on circular concepts.

Her work is grounded in an interdisciplinary academic foundation, blending social sciences with business administration, complemented by specialized expertise in sustainability.

Beyond her professional role, Janne volunteers as an SDG Voice to inspire others toward the Sustainable Development Goals. She loves vegetarian cooking, board sports such as snowboarding, kitesurfing and skateboarding, exploring new experiences and fostering connections. At The Overview Effect, Janne transforms ambition into action, helping organizations embrace sustainability with purpose and impact.

Let's connect!

Connect with us.

Let’s connect and see how we can be of service! We’d love to hear from you.

 

What we do

Shoot us a message! Lena is looking forward to meet you.